Website design

May 04, 2012

The importance of good landing pages

When discussing website design we naturally  focus on the homepage. In reality, the majority of your customers who come from search engines will be directed straight to your landing pages, category pages or product pages. The effectiveness of the different pages deeper within the site is vital to persuading these browsers into buying customers. How [Read more]

Mar 28, 2012

E-commerce website design: do home page carousels work?

Useful analysis of carousels – you know, those “rotating” images people put on their home pages. Bad carousels in Flash, which is a complete no-no, as they don’t work on iPhones etc. The bottom line is that visitors get confused, frustrated and irrelevant content. The solution? Test.

Sep 16, 2011

Favourite e-commerce websites

When we take on new clients, we ask them what websites they like and where websites their customers shop. Overwhelmingly, they say John Lewis and Net-a-Porter. To a certain extent, this is driven by the fact that we take on niche brands selling to the ABC1 demographic, mostly with “robust” average order values. Many of [Read more]


Feb 03, 2010

Web Design Trends for 2010

A summary of web design trends for 2010. Top three are, oversized logos & headers, sketch/hand-drawn illustration and Slab typefaces…

Nov 19, 2009

E-commerce website updates and recent work

We have recently been asked to jot down a few website extensions and updates that we have implemented recently. Screen Pages has a team whose sole purpose is to extend existing websites – fundamental to our approach of creating bespoke websites, but the trick is to develop modules that can be easily re-deployed on other [Read more]

Feb 16, 2009

Website updates

We have recently been asked to jot down a few website extensions and updates (“gizmos” that we have implemented recently. Screen Pages has a team whose sole purpose is to extend existing websites – fundamental to our approach of creating bespoke websites, but the trick is to develop modules that can be easily re-deployed on [Read more]


Nov 10, 2008

Website colour schemes

If you are stuck with a colour and have no idea what complementary colours will look good, check this site out COLOURLovers.com. It’s a resource that monitors and influences colortrends. COLOURlovers gives the people who use colour – whether for websites, ad campaigns, product design, or in architectural specification -a place to check out a [Read more]

Jun 22, 2005

Website design critical for e-commerce site credibility

Nearly half of all consumers (or 46.1%) in a Web Watch study assessed the credibility of sites based in part on the appeal of the overall visual design of a site, including layout, typography, font size and color schemes. Screen Pages maintains an award-winning dedicated graphic design team focussed on the needs of online retailers.