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January 2010 archives

 

« Previous Month: December 2009 | Next Month: February 2010 »

Online shopping delivery statistics from @sarah_clelland
Am indedbted to Snow Patrol (@sarah_clelland) for these stats I wanted to share re. delivery for online stores. Read on... Posted by'Screen Pages' on January 29, 2010 in E-commerce statistics

Online retail sales will hit £1.26 billion during Xmas 2010 shopping season
The Logan Tod 2010 Index showed the largest growth is in the ‘adopters’ age group, 45+, who are becoming increasingly comfortable shopping online. These shoppers are more focused on convenience, with the primary reasons given for shopping online being prices, store opening times, home delivery and avoiding crowds. More than 70% of this demographic researched online before purchasing. Posted by'Screen Pages' on January 28, 2010 in Online retailing

Online fashion e-commerce sales up 18% in December
Online fashion retailers celebrated a sparkling Christmas, with shoppers spending more than £500m on clothing, accessories and footwear in December, an 18% hike on last year. Posted by'Screen Pages' on January 22, 2010 in E-commerce statistics

Bill Gates on Twitter
Bill Gates has joined up Twitter. Need we say more? Follow Screen Pages too! Posted by'Screen Pages' on January 20, 2010 in Online marketing

Recommendation engine increases Republic’s average order value by 22%
Peerius has released a case study highlighting compelling results for Republic. “We’ve found that customers that view recommended products spend nearly 22% more on average than those that don’t and spend 65% longer on site,” Republic’s ecommerce manager said. “What’s really encouraging is that the positive effects seem particularly acute on first-time visitors.” Screen Pages offers integration of Peerius to its e-commerce clients and has negotiated an introductory, risk-free trial. Posted by'Screen Pages' on January 20, 2010 in E-commerce technology

A/B testing on Amazon & Microsoft etc
Fascinating talk (in video) form about A/B testing principles, approaches and caveats. Posted by'Screen Pages' on January 20, 2010 in E-commerce technology

Kew Gardens appoints Screen Pages to design & build its e-commerce website
Royal Botanic Gardens, Kew, the world famous scientific organisation, has appointed to Screen Pages to design, build and host its online store on the Magento e-commerce platform. Posted by'Screen Pages' on January 19, 2010 in Screen Pages news

Conversion ratio metrics can lie
"I want my best customers to visit my website every single day. I don't care if they convert or not, so long as on an annual basis, retention rates increase, orders per buyer increases, items per order increases, and price per item purchased increases." Interesting analysis from Kevin Hillstrom - addressed to catalogue CEOs - which explodes the myths of conversion ratios. Posted by'Screen Pages' on January 19, 2010 in E-commerce statistics

100 largest online retailers sent out an average of 132 promotional messages to each subscriber
Responsys summary of email marketing stats: during the first three quarters of 2009, big web retailers sent each of their subscribers an average of 10.2 e-mails and 13.2 messages during the holiday season. Posted by'Screen Pages' on January 15, 2010 in Email marketing

Xmas e-commerce conversions at 5.8%
We have analysed Christmas trading across 40+ shopping websites where we have year-to-year statistics. Posted by'Screen Pages' on January 11, 2010 in E-commerce statistics

Online retail stats for Xmas 2009
Online retailers put up an aggressive fight against the recession over the Christmas period. Posted by'Screen Pages' on January 08, 2010 in E-commerce statistics

Screen Pages offices in the snow
Snowy conditions make the Wisley location of our offices particularly attractive to the eye. Screen Pages offices in the snow We particularly like the snowmen enjoying the facilities in the sunshine. Posted by'Screen Pages' on January 07, 2010 in Screen Pages news

Product reviews on Magento
We received some great feedback from Wallace Sacks about the reviews module in Magento. Posted by'Screen Pages' on January 07, 2010 in E-commerce technology


 
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