Driving repeat sales and boosting retention
Email marketing is one of the most cost-effective marketing activities known to man. Costing a fraction of a penny, and enjoying response rates to existing customers of, on average, 15-20%, it offers very high returns: as much as £50 for every £1 spent.
We can set up targeted customer segments – based on classic analysis such as recency, frequency and monetary value. Response management is provided – automatically handling unsubscibes and bounce-backs.
Our email platform is provided by Communicator, a market-leading best-of-breed service which offers high deliverability and a comprehensive set of tools for managing email campaigns.