Client Event (2019)

Client Event (2019)

Drinks, eCommerce talks & more…
Screen Pages 2019 eCommerce Event

Posted by Screen Pages on 03/09/2019

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Save the date and register for the FREE, exclusive and informative 2019 Screen Pages Event to be held on Thursday 19th September in Central London.

The event will start with registration from 12.30 after which a light buffet lunch will be provided. Speakers will begin their talks, covering all the latest news and trends within the world of all things eCommerce.

We will wrap up the event with a refreshing glass of wine, or a cold beer, and nibbles whilst taking in the central London ambience from Adyen’s rooftop terrace.

There will be a full and exciting agenda of relevant topics and themes with plenty of opportunities to network and swap ideas with other like-minded merchants.

For more information, and to book your place click here.

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Historic Royal Palaces Press Release

Historic Royal Palaces Press Release

Historic Royal Palaces (HRP) has been working with Screen Pages since 2010. After nearly a decade of working together, during which time Screen Pages designed and built a number of sites for HRP, they appointed Screen Pages to deliver a new, mobile-friendly website on Magento 2. The site launched in July 2019.

Historic Royal Palaces is the independent charity that cares for the Tower of London, Hampton Court Palace, the Banqueting House, Kensington Palace, Kew Palace and Hillsborough Castle and Gardens. Their aim is to help everyone explore the story of how monarchs and people have shaped society in some of the greatest palaces ever built.

The site can be visited at www.historicroyalpalaces.com

The primary goal on this build was to move away from Magento version 1, which Adobe announced would no longer be supported beyond June 2020. In addition, moving to Magento 2 would allow the charity to benefit from the additional eCommerce features available in the current platform such as:-

 

  • Improved security for customers transacting online
  • Improved performance for faster page load times
  • Improved website management and merchandising tools for HRP
  • Improved navigation and search with Klevu
  • A new and improved checkout with multiple payment options including PayPal in context checkout which streamlines the purchasing process for mobile users
  • Integration with a new back office system (ITIM)

“Screen Pages’ Management and Technical Teams have been a pleasure to work with and we are looking forward to the exciting opportunities offered by our new Magento 2 website.”

Gina George, Retail and Catering Director at Historic Royal Palaces

Simple content management

Managing products, orders and customers is so easy and elegant.

Sarah Willcocks, CEO and Owner of Screen Pages said, ” We are delighted and proud to be working with Historic Royal Palaces and look forward to working in partnership with them to improve and grow their online business.”

Magento is the easiest and smoothest implementation for any modern cloud commerce platform. It uses an open-source ecosystem. Flexible for B2C, B2B, and hybrid solutions, Magento extends beyond the shopping cart.

Responsive Web Design

In eCommerce, Mobile first is the approach.

Responsive web design (RWD, also referred as responsive design) was a key focus for HRP. Screen Pages had to ensure an optimal viewing experience across a wide range of devices (from large, high-resolution desktop computer monitors to mobile phones).

Combined with HRP’s B2C functionality, ease-of-use became our target. The objective was to ensure the user eCommerce journey was as streamlined and efficient as possible, whilst maintaining a simple, functional shopping experience.

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Magento Imagine 2019 – by Tom Day

Magento Imagine 2019 – by Tom Day

Magento Imagine 2019

Posted by Tom Day on 21/05/2019

Tom Day MD

Tom Day

This year was my 2nd year at Magento Imagine and Screen Pages’ 3rd and we came with the full set of a seasoned veteran of all three, me and the excited first timer, so it was a good opportunity to get a range of views on what the conference offered.

 

I think it’s fairly safe to say that this was the busiest Imagine of any that we’ve attended, both in terms of the number of attendees but also how much got done in terms of meetings, introductions and real business. The Sponsors Marketplace never felt quiet, even straight after the legendary party there was an energy in the air… although not quite as effervescent as the previous days.

“This was the busiest Imagine of any that we’ve attended”

Being a UK partner, there weren’t too many customers there that we could speak to but over the four days of the event, we were there we still managed to meet brand new partners that will help us add value to our customers’ businesses. We also got to meet loads of people from Adobe and Magento that we wouldn’t have had chance to speak to otherwise who gave us really valuable insight into the direction of the platform and the integration of the two businesses over the coming years. Finally, we got to re-affirm those relationships with our partners that we don’t get to see as often as Imagine draws a pretty big and geographically diverse crowd.

The partner summit on Sunday afternoon is always a good way to get a cliff-notes summary of what will be being announced over the coming days. It’s also a great way to celebrate those partners, from both technology and solution partner programmes, who’ve done outstanding work in the last year and get introduced to a few that you might not have heard of before. It’s great to see that both tech and solution partner programmes are growing as it shows there is an even bigger market to go after, even if it does mean a few more competitors for us in the long run. Luckily on that front, all competitive rivalries are left at home before everyone gets to Vegas and we spend as much time hanging out with our competitors as we do our partners.

“It’s great to see that both tech and solution partner programmes are growing”

What struck me as odd this year is the sheer number of events and parties organised by attendees of Imagine outside the main schedule of talks and events. If you’re the social butterfly type, you could easily fill up every spare hour of every day of the conference and forget what your room looks like completely. You also couldn’t possibly go to everything that you’re invited to, so it was good that you could divide and conquer.

Monday and Tuesday were the busiest days in terms of content with breakout sessions, keynotes and networking events all vying for your time and sometimes they feel like both really long days and over in a flash. It’s always possible to miss something that you later wish you’d caught and simultaneously find yourself in a breakout session that goes way over your head and/or misses a lot of the detail you’d like but I don’t think there is a single one you could attend and not learn something.

I was lucky enough to be conducting one of the breakout sessions in the Small Business track and got to share our tips for delivering the best Magento 2 upgrade project you can. It was really well received by the audience and I was answering questions from merchants for a good half an hour after my talk had finished, so there was obviously a lot of questions that US merchants have about the best way to make that jump.

“I was answering questions from merchants for a good half an hour”

The opening night networking event and the Legendary party on the Tuesday are always immensely good fun and offer a real danger of “over indulging” and then spending the next day’s conference wishing you were back in your hotel room for a few more hours. Luckily, it’s Vegas, so everything inside is air-conditioned to within a degree of the perfect “getting over a hangover” temperature and Imagine is not short on free food and drink to help take the pain away.

The final day for us was Wednesday and it offered a chance to attend those last few breakout sessions (or host them in my case), the final general session and things like Dev Exchange. It’s also a great opportunity to get some time by the pool when you know you’re not missing anything, if you’re lucky enough to have a flight later in the afternoon that is.

So apart from jet-lag and lingering resentment from your colleagues who didn’t get to go, what would we take away from Imagine 2019?

  • The eco-system is growing, even after the merger of Adobe and Magento. New solution and technology partners are joining the community all the time, as are new developers and merchants so the opportunity for everyone is still growing.
  • It’s getting more competitive now that everyone is getting more to grips with the platform and it stabilises from the early Magento 2 days.
  • Magento 2 is definitely entering that more established phase where the future is less about hundreds of new features every year and more about the quality of the platform improving.
  • Magento couldn’t exist without the community of developers and partners behind it. This isn’t a new revelation but it’s increasingly clear that some of the platform enhancements released recently, or coming shortly, would be years behind where they are if it weren’t for everyone in the eco-system willing things forward.
  • Everyone can’t help but get slightly ahead of themselves about PWA’s and what it would actually mean to build a site using the tools that are available now. Don’t get us wrong, it’s ground that we’ll all be treading this year but I suspect we’ll be hungrily gobbling up new PWA Studio features as soon as they’re released.

“The eco-system is growing, even after the merger of Adobe and Magento”

Am I looking forward to Imagine @ Summit 2020?

Yes, I definitely am.

See you there.

Tom.

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Carlton Services Press Release

Carlton Services Press Release

Carlton Services appoints Screen Pages to help with digital transformation and online growth on Magento 2

 

Jan 2019 – Carlton Services, the premier supplier and service provider for refrigeration, air conditioning, catering equipment and ventilation systems, has appointed Screen Pages to support, manage and further develop its two websites. The sites can be visited at http://www.carltonservices.co.uk and https://www.carltonsales.co.uk/

Established in 1978, Carlton Services has been providing exceptional service to small companies and big brands alike. Based in the South West, their wide array of services includes the supply, installation, maintenance and repair work for the NHS, MOD, National and Local Government Offices, as well as several popular restaurants, hotels and supermarkets.

Key goals for the new website include:

  • Secure the Magento installation by upgrading to the latest version
  • Adding two-factor authentication
  • Addressing a number of usability issues and bugs across the site
  • Redesigning the site with a mobile-first approach for improved UX
  • Optimising the search

Since the Carlton Sales site launched with Screen Pages at the end of November 2018, the conversion rate has increased by 22.67% and conversions on visits using site search have gone from 2.92% to 3.67%.

“Our business was expanding rapidly on Magento, but we needed access to greater e-commerce and Magento experience backed by professional development and a structured project management and support team. We could see that Screen Pages – as a Professional Magento Solution Partner with a track record in B2B – could provide us with this. We have been exceptionally pleased with the results so far: the sites are running smoothly, quickly and we can see positive results already.”

Adam Carlton, Director of Carlton Services

Sarah Willcocks, CEO and Owner of Screen Pages said, “Carlton Services is a great example of a successful owner-managed business that has grown over the years, developed with a clear focus and sound execution. We are pleased to be working with Carlton’s management to provide the right level of advice, technical resource and management to support its ambitions.”

 

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GM8 Group Press Release

GM8 Group Press Release

GM8 Group appoints Screen Pages to improve customer service and online growth on Magento

 

  Mar 2019 – GM8 Group, the leading supplier of sustainable, environmentally-friendly products has appointed Screen Pages to support, manage and further develop its websites. The sites can be visited at:-

 

https://www.gm8group.com/

https://www.guttermate.co.uk/

https://www.waterbuttsdirect.co.uk/

https://www.originalorganics.co.uk/

https://www.wormery.co.uk/

https://www.thecompostingpeople.co.uk/

https://www.bokashidirect.co.uk/

https://www.originalorganics.ie/

https://www.waterbuttwarehouse.co.uk/

 

The company started out in 2002 when one of the founding directors invented the Gutter Mate Rainwater Filter and Diverter.

Since then, GM8’s interest in cost-effective, environmentally-friendly living has gone from strength to strength. They design, manufacture and source a wide range of sustainable living products with a common purpose – to help you protect the planet and save money.

As the company grew online, GM8 identified the need for the right Magento Solution Partner to help expand its online sales and customer service over the next few years.

Key goals for the new website include:-

  • Redesign the layout and navigation to make the sites more user-friendly
  • Improve site speed for a better user experience
  • Improve shipping options for customers
  • Improve payment options for customers by implementing Amazon Pay and PayPal Express
  • Implement customer reviews across all sites

The real beauty is behind the scenes

What makes GM8 so special is the organisation, management and automation of their Web presence.

“We wanted to improve the customer experience across all sites. Screen Pages emerged as a professional, dependable agency with a proven track record in B2B and strong eCommerce credentials. One of our key requirements in that area was to improve site speed and we can see the results already”.

Mark Robinson, Director of GM8 Group

Sarah Willcocks, CEO and Owner of Screen Pages said, “We are very pleased to be working with GM8. It’s a well-established business and a leader in its market with excellent products, supported by loyal customers, good marketing and well-managed execution. We look forward to helping them grow their business online”.

Magento is the most flexible, most powerful eCommerce platform. Customisable and agile, Magento gives your business the flexibility other platforms can’t.

Magento is the easiest and smoothest implementation for any modern cloud commerce platform. It uses an open-source ecosystem. Flexible for B2C, B2B, and hybrid solutions, Magento extends beyond the shopping cart.

Screen Pages and GM8 Group deliver an irresistible, seamless shopping experience at every touchpoint.

Responsive web design (RWD, also referred as responsive design) was a key focus for GM8 Group. Screen Pages had to ensure an optimal viewing experience across a wide range of devices (from large, high-resolution desktop computer monitors to mobile phones).

Combined with GM8’s dedication to quality and service, the user experience (UX) became our key focus.

The objective was to ensure the user eCommerce journey was as streamlined and efficient as possible, whilst maintaining high regard for GM8 Group and their brand foci for dedication to outstanding service and support.

 

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