A June 2016 survey of US marketers conducted by the Direct Marketing Association (DMA) and Demand Metric found that email had a median ROI of 122% — more than four times higher than other marketing formats examined, including social media, direct mail and paid search.

Read the full article here on E-marketer.

Pin It on Pinterest

Share This
image_1

Sign Up To Our Newsletter

Join our mailing list to receive the latest e-commerce & Magento news from Screen Pages.

You have Successfully Subscribed!