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GM8 Group selects Screen Pages to deliver their Magento 2 migration

GM8 appointed Screen Pages Ltd, a leading Magento Solution Partner in the UK, to take on the task of migrating their websites to Magento 2. The GM8 Group is a leading supplier of a wide range of sustainable-living products, from water butts and gardening tools to some more specialist products like worm farms.

 

THE BRIEF:

GM8 appoints Screen Pages Ltd, a leading Magento Solution Partner in the UK, to take on the task of migrating the below websites to Magento 2:

  • www.originalorganics.co.uk
  • www.rainwatersolutions.co.uk
  • www.waterbuttsdirect.co.uk
  • www.originalorganics.ie
  • www.wormery.co.uk
  • www.gm8group.com

The GM8 Group is a leading supplier of a wide range of sustainable-living products, from water butts and gardening tools to some more specialist products like worm farms.
Their heritage in sustainable products dates back to 2002 and their interest in cost-effective, environmentally-friendly living has only grown stronger since.

Each of their 6 separate websites houses one of their respective brands that all have a common purpose – to help you protect the planet and save money.

THE PROJECT:

Key goals for the website included:
  • Improve conversion ratios and average order values across all sites.
  • Improve the user experiences for consumer and trade customers alike.
  • Make websites easier to manage so that more time can be focused on product research and marketing.
  • Easier site maintenance and updates.
  • Integration with the ShipperHQ platform to streamline fulfilment across multiple brands / product types.
  • Integration with Brightpearl for improved inventory management and fulfilment.
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We wanted to streamline our business and improve the customer experience across all brands. Screen Pages has a strong track record in helping businesses grow online and has been a professional and dependable partner since we started working with them in 2018. One of our key requirements was to improve sales through a better user experience online and we can see the results already. Mark Robinson, Director of GM8 Group

"

THE RESULT:

Since the new sites launched on September 2nd 2020, GM8 has seen the following uplift:

REVENUE

68.4% increase in revenue

CONVERSION

73% increase in conversion

ORDERS

12.3% increase in order values

*across one of their key brands (Water Butts Direct) compared to the same period last year:

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We are very proud to be working with GM8. It’s a well-established business and a leader in its market with excellent products and strong business values. Sustainable living solutions are increasingly important in the context of climate change and we are pleased to be able to help GM8 service this growing sector via their online channel - Sarah Willcocks, CEO Screen Pages