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Micro Scooters

Screen Pages appointed to create the new Micro Scooters digital presence.

Micro Scooters Ltd has an objective of giving the best transport solution as well as the best possible advice and first class service. 

This has the same importance for their Web site and, therefore, Screen Pages was tasked with ensuring the ethos of the company migrates seamlessly online.

Micro Scooters needed to ensure their expert advice carried into the digital realm.

This was to ensure that their customers have the right help and support to choose the very best scooter for their specific requirements online, as they do in-store.

THE BRIEF:

Key goals for the new website included:
  • UK and Irish websites for desktop and mobile
  • New, fresh, clean design and layout
  • Easier and clearer navigation and browsing
  • Improved SEO
  • Stronger promotional and product-bundling capabilities
  • Improved transactional functionality for customers
  • Filtered product selection (on price, age, colour etc)
  • Strong social and community material via weblog and social media
  • Integration with Peerius recommendation engine
  • Online sale and redemption of gift vouchers
  • Paypal and credit card payments in GBP and Euros
  • Automated datafeeds to affiliate networks
  • Data exports to More2 for customer segmentation & database analysis
  • Enhanced Google Analytics implementation with event tracking
"

We appointed Screen Pages because of its no-nonsense and professional philosophy to e-commerce, as well as its measured, well-structured support and advisory service. Screen Pages’ project management was exceptional, it’s very rare that a project of this size and complexity is delivered on time and budget. The project team showed great commitment, enthusiasm and flexibility.

"
Ben Gibson, Director of Business Development
Micro Scooters