Magento Opensource vs Magento Commerce

Magento Opensource vs Magento Commerce

Magento Opensource vs Magento Commerce

Posted by Screen Pages on 24/05/18

Over the last decade, Magento has built up a formidable reputation as the most popular ecommerce platform in the world. In 2017, 31.4% of the top 100,000 websites ran on Magento. Roughly 300,000 companies worldwide run their sites on Magento.

Magento has become the go-to option for flexible, affordable ecommerce deployments, and is dominating the platform market not only in sales but with leader status in both the Gartner Magic Quadrant and the newly-formed Forrester mid-size B2B report.

As a solution partner operating a dedicated Magento practice none of this comes as a surprise to Screen Pages. We’ve been developing Magento sites with high conversion ratios since 2009 for leading brands such as Loake Shoes, Micro Scooters and the Royal National Institute for the Blind.

Magento is currently available to merchants in three ways:

  • OpenSource Edition (formerly Community): a free version of the platform that offers access to a huge ecosystem of feature extensions.
  • Commerce Edition (formerly split into Enterprise): a licensed version allowing larger businesses access to a wider range of built in features and functions which is highly scalable and easy to deploy.
  • Cloud Edition: Magento Commerce hosted by Magento at Amazon Web Services
    With Magento Version 2.2.4 launched just last week, we asked ourselves: What are the key differences and how do you know which is the right one for your business?

Magento Opensource Edition

Previously known as Magento Community, Magento Opensource Edition is the free open source Magento platform that started life as back in 2008. Magento supported and invested in this version until November 2015, when Magento 2 was launched. Version 2 was completely re-engineered from the ground up. Available for everyone to download, install and extend, users are free to make configuration adjustments to the software to meet their specific needs, unlike a SaaS model that locks you into a given software roadmap.

For a developing business or a startup, the OpenSource Editions ease of use and straightforward management provides a great introduction and allows merchants to spin up an Ecommerce web store quickly.

The vast community of developers who work with Magento OpenSource is consistently developing new extensions that add new functionality to an already impressive base feature set.

Magento Commerce Edition

Commerce refers to both an instance-based Enterprise-level platform which can be hosted on prem or in the cloud and Magento’s own Cloud Commerce offering.

The Commerce Edition is much more than simply a licensed edition of Magento OpenSource. Although built on the same code stack, the Magento Commerce platform is generally used by larger companies with higher throughputs of customer traffic / larger product catalogs / wider global presence / greater business complexity.

With a set of handy configurable features to ensure an optimal customer experience, some of the additional benefits of Commerce are:

  • Magento Technical Support
  • Magento Dedicated Account Management

*Note: Screen Pages Managed Service and dedicated Account Management are available for both Editions.

Features

Opensource

Commerce

License Costs

Free

Revenue based license cost (tiered)

Responsive Ecomm website (Global capability)

Promotions Engine / Product & Catalog Mgt

Checkout, Payment & Shipping

Site management (admin)

ElasticSearch

Bluefoot CMS in 2.2

Content Staging & Preview

OOTB B2B Functionality (in v2.2)

Full Page Caching

Customer Segmentation

Abandonned Cart Emails

Rewards Programs

Return and Exchange Rules

Gift Wrapping

Wishlist and Gift Registry

Gift Cards

Store Credit

Magento Shipping

Magento Social

Amazon Pay

Klarna Payments

Vertex Sales Tax Calculator

Dotmail for Automated Email Marketing

Instant Purchase Checkout

Signifyd Fraud Protection

At a fundamental level the codebase for both Editions is the same, however certain features are only available in the Commerce edition (Note: the above are some of the key features, but please contact Screen Pages for a more comprehensive list).

Conclusion

The decision as to whether to use Magento Opensource or Commerce boils down to the specifics of your business and your overall digital strategy. Every merchant has their own wishlist and requirements when it comes to their brand, and the key to choosing the right platform depends on a number of factors. Screen Pages can help you make the right decision based on your current and future requirements.

We understand that a broader feature set and scalability are extremely important to get the most out of your online presence, but equally we understand that the ability to put a cost-effective Opensource solution live extremely quickly brings major benefits of its own.

Indeed, the power of Magento lies in the great inherent flexibility of the platform; flexibility that means that Magento is capable of doing just about anything you can think of – and that experts such as Screen Pages can leverage to produce a solution unique to your needs. Having delivered solutions for our clients using both Opensource and Commerce, we have found that either can be used to build an effective eCommerce platform.

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Tadhg Bowe speaks at Imagine 2018 – Las Vegas

Tadhg Bowe speaks at Imagine 2018 – Las Vegas

Tadhg Bowe talks Magento Migration at  Imagine 2018
Posted by Screen Pages on 11/05/18

Screen Pages’ very own Technical Lead Tadhg Bowe had the amazing opportunity to present at Imagine 2018 in Las Vegas. With the subject of Magento 1 to Magento 2 migration, Tadhg did incredibly well and the whole team are proud of his achievement. Stay tuned for a full break down of Tadhg’s experience. Until then, here are a few pictures from the day.

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Register for Screen Pages’ client event 20th March 2018

Register for Screen Pages’ client event 20th March 2018

Screen Pages’ client event on Tuesday 20th March 2018

Posted by Screen Pages on 13/02/18

We have pleasure in inviting you to our next Screen Pages’ client event on Tuesday 20th March 2018. The event will be at Dotmailer’s HQ, 1 London Bridge, SE1 9BG, from 12:30pm. We’ll be providing a light buffet lunch as well as the opportunity to stay & chat over a glass of wine or a cold beer from 5:30pm.

There’ll be a full and exciting agenda from our event sponsors, with ample opportunity to network and swap ideas with your peers.

On the agenda so far we have:

  • Dotmailer – the marketing automation platform provider for global marketers.
  • Brightpearl – the retail management system provider for omnichannel growth.
  • Foregenix – the global leader in digital forensics and information security.
  • Adyen – the global payment company that allows businesses to accept eCommerce, mobile, and point-of-sale payments.
  • Yotpo – the user-generated content marketing platform provider.
  • Nosto – the personalised shopping experience platform provider.
  • Plus all the latest news, ideas & recent work from us at Screen Pages.

We normally have over 60 clients in attendance and the events prove very popular.

Location

9th Floor
1 London Bridge
London SE1 9BG

Date & Time

Tuesday 20th March 2018
12.30 – 18.30

At this stage, we are saying a limit of 3 per organisation – there’s no charge, but please RSVP ASAP so we can confirm catering arrangements. Don’t forget to let us know if you have any specific dietary requirements too.

We do hope we’ll see you on the day!

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Magento Commerce 2.2

Magento Commerce 2.2

Magento Commerce 2.2

Posted by Screen Pages on 5/12/17

Magento Commerce 2.2 empowers companies to get to market quickly for an industry-leading total cost of ownership. It does this by providing a truly unique set of capabilities:

  • Powerful set of B2B functionality available out-of-the-box for no additional charge.
  • Ability to create compelling experiences, leveraging years of Magento expertise in B2C selling.
  • Easy integration with any backend system due to Magento’s open platform, APIs, and extensive marketplace of extensions.
  • Support for B2B and B2C sites on the same platform, reducing complexity and enabling more efficient operations.
  • User-friendly business intelligence tools that offer insights to fuel sales growth.

What’s new in Magento Commerce 2.2?

  • Built-in B2B functionality for a faster time-to-market and lower TCO.
  • Social marketing tools to connect with customers and increase sales.
  • Integrated fraud protection that enables higher order acceptance rates with lower risk.
  • Optimized performance, scalability, and faster deployments for outstanding shopping experiences.
  • Platform enhancements to improve developer experience and enhance product quality and security.

Core features

  • Company account management – Support sales to companies with multiple buyers and varying organisational structures. Companies can set different roles and permissions to control the actions each buyer can take.
  • Custom catalogues and pricing – Assign custom catalogues and price lists to groups of customers or individual companies to ensure unique contract terms are supported online.
  • Payment on account –  Increase purchasing by extending credit to customers. Stay in control with tools to monitor available credit and prevent purchases when credit limits are exceeded.
  • Quoting – Efficiently manage quote requests and negotiate pricing using a streamlined workflow. Quotes are also supported by APIs so they can be processed by an external system.
  • Quick ordering – Drive recurring revenue with fast, friction-free ordering. Customers can enter or upload SKUs, create requisition lists for frequently purchased items, or re-order previous orders to accelerate the purchase process.
  • Backend integration – Easily integrate with any ERP, CRM or other backend systems using extensive APIs and off-the-shelf extensions.
  • Multi-channel support – Boost efficiency and present a more consistent brand experience by serving B2B and B2C customers, multiple brands, and multiple geographies with the same platform.

Social Marketing:

Magento Social makes it easier for merchants to engage with their current customers and acquire new ones via social channels. Magento Social includes the ability to:

  • Automatically create a Facebook Store that seamlessly syncs with a Magento Commerce product catalogue.
  • Create and run targeted social ad campaigns that are populated with product images and descriptions from Magento Commerce.
  • Leverage machine learning technology to monitor social ad performance and automatically allocate ad spend toward the best performing products and categories.

Fraud Protection:

Magento Commerce 2.2 integrates industry-leading Signifyd fraud protection to enable customers to:

  • Accept more orders with zero fraud risk. Signifyd backs every order it approves and will pay the merchant for any chargeback fees and shipping costs within 48 hours.
  • Automatically send orders to be reviewed by Signifyd in real-time and see their Guarantee decisions in the Magento Admin.
  • Access Signifyd’s detailed fraud analysis, request a re-review, or submit a chargeback for reimbursement by simply clicking on the Guarantee decision in the Magento Admin.
  • Save time and resources by automating back office tasks based on Signifyd’s decision, such as automatically shipping good orders and identifying fraudulent ones for cancellation.
  • Get set up in minutes with no installation or development required.

Performance/Scalability:

Magento Commerce 2.2 includes a range of performance and scalability improvements:

  • Indexer improvements enable shoppers to browse and buy on storefronts while indexers are running with no visible impact.
  • The B2B-ready cart now supports large orders with up to 300 line items.
  • Enhanced caching enables higher “hit rates” for faster page loading.
  • Pipeline deployment minimises production downtime when deploying site updates and enables easier configuration management across environments.

How does Magento Commerce 2.2 differ from Magento Open Source 2.2?

Magento Open Source does NOT include B2B capabilities or mass asynchronous updates in the Admin panel or the following features which are only available in Magento Commerce:

  • Content Staging & Preview
  • Advanced Segmentation & Targeting
  • Automated Up-sell & Cross-sell
  • Visual Merchandising CMS
  • Enhanced Scalability
  • Site Search
  • Business Intelligence Essentials
  • Reward Points
  • Gift Cards, Registry, Wrapping Options
  • Return Management Authorization
  • 24x7 Magento Support
  • Specific new features in further 2.x Enterprise releases

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Bisley Direct

Bisley Direct

BISLEY DIRECT

Bisley is the largest manufacturer of steel office furniture in the U.K.
Bisley Direct, the premium online storage provider, appointed Screen Pages Ltd in May 2017 to design and develop two new Responsive websites. The sites were built on Magento 2.1 and launched on September 12th. They can be visited at bisleydirect.co.uk and filingcabinets.co.uk
Founded by Graeme Winship, an experienced professional in operations and logistics and formerly Logistics Director at Bisley Office Furniture, Bisley Direct offers a wide range of filing and storage solutions for business, home office and the warehouse, backed by a premium delivery service.
FilingCabinets.co.uk was developed to offer an enhanced range of UK manufactured storage products, desking and seating. With a wide range of products they can now offer a one stop shop for office solutions in the UK.
The new Magento 2.1 website’s capabilities include:
  • Responsive Redesign on Magento 2.1
  • Migration of customer, order & product data from Magento 1 to Magento 2
  • Integration with the SagePay, PayPal & Amazon Pay payment gateways
  • Integration with the Mailchimp email marketing platform
  • Integration with the Klevu search platform
  • Integration with the PCA Predict address lookup service
  • Integration with the TrustPilot reviews system

“Our business was expanding rapidly on Magento and we recognized that we needed to deliver an improved user experience for our customers who are increasingly accessing the site from mobile devices. We appointed Screen Pages – a Professional Magento Solution Partner – to build two Responsive websites on Magento 2.1. We have been exceptionally pleased with the results so far: the sites are running smoothly, quickly and we can see positive results already.”

Graeme Winship, Managing Director of Ebonium

“Bisley Direct is a great example of a successful owner – managed business that has grown over the years, developed with a clear focus and sound execution. We are pleased to have been able to assist them in their growth plans by delivering two best practice eCommerce sites for their customers on the Magento 2 platform, and all that in under 3 months.”

Sarah Willcocks, CEO at Screen Pages

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Features list and comparison for Magento 1EE, Magento 2.1CE, Magento 2.1EE

Features list and comparison for Magento 1EE, Magento 2.1CE, Magento 2.1EE

Features list and comparison for Magento 1EE, Magento 2.1CE, Magento 2.1EE

Posted by Screen Pages on 27/06/17

Since Magento launched Magento 2.0 in November 2015, there has been a lot of confusion out there about the differences between Magento 1EE and Magento 2EE, and the benefits for merchants of migrating their sites across. The below table outlines the features in each platform and demonstrates where Magento have invested in 2EE to improve architecture, scalability, performance and site management, not to mention the feature enhancements on the front allowing merchants to provide a better user experience for their customers. We have also included a column showing the differences between Magento 2 Community Edition and Enteprise edition. For further information, please contact Screen Pages on 01932 359160 or email info@screenpages.com

 

 

Feature Magento 1 Enterprise Edition Magento 2.1 CE Magento 2.1 EE
ARCHITECTURE
Platform: Magento 1, PHP 5.6, Zend 1 Magento 2, PHP 7, Zend 2 Magento 2, PHP 7, Zend 2
Support till: 2018 approx 2025 approx 2025
Modular code base for making fine-grain customizations and easily adding or removing functionality to meet merchant needs Yes Yes Yes
Theming and layout framework to quickly create and maintain site variations for seasonal campaigns, new product lines, and market expansions Yes Yes Yes
Extensive and efficient APIs, including new ones for promotions and taxes, to connect and operate at scale with any third party solution Yes Yes Yes
Automated testing to improve code quality and speed up the QA process for a faster time to market Only External Built in Built in
Multisite, multi currency, multi language (on single platform) Yes Yes Yes
Completely different sites and stores on single platform Yes Yes Yes
HTTPS for checkout only, for admin panel, or for all site Yes Yes Yes
Magento Mobile Software Development Kit (SDK) n/a No Yes
SOLR search Yes Extension Elastic search
 

PERFORMANCE

Client-side optimizations, such as minimizing and bundling JavaScript, compressing images, and improving the use of browser caching for static contentContent that does not change frequently. See also dynamic content. to decrease page load times. yes yes yes
Server-side improvements, such as integrating Apache Varnish caching, enable faster performance out-of-the-box with minimal tuning. No yes yes
Full-Page Cache Yes Yes Yes
Deferred Stock Updates  No Extension Yes
Scalable Backend Product Management n/a n/a Yes
Order Archiving Extension Extension Yes
Standalone databases for key subsystems like order management, product management and checkout; combined with support for MySQL Cluster, enable Magento to scale to handle rapid growth. no yes yes
Comprehensive backend improvements enable larger teams to make product updates and process orders at the same time without diminished performance. no yes yes
CMS
 

CMS – ADMIN

The modern Magento Admin user interface is intuitive and easy for new team members to learn, and allows users to efficiently monitor business performance and manage daily tasks. Old Magento interface Yes Yes
The ability to effortlessly customize and save different Admin panel views saves time when managing products, analyzing customer data, and processing orders. Extension Yes Yes
Setting up products is faster with a new step-by-step product creation tool and improved product data import capabilities that are 4x faster than before. No (old Magento import and product creation) Yes Yes
Content Staging Workflow (ability to switch campaigns or change one campaign to another automatically) Extension Extension Yes
Version control for CMS No Extension Yes
Admin action log Yes Extension Yes
Backups Yes Yes Yes
Cron (scheduled tasks) Yes Yes Yes
LDAP, Single Side-On Extension Extension Extension
Adding a language Yes Yes Yes
Adding a currency with exchange rates with importing from third part source Yes Yes Yes
Widgets Yes Yes Yes
Simple LOGO change in Magento backend Extension Yes Yes
User Roles and Permission Schemas Yes Yes Yes
Advanced Permission Yes Extension Yes
Return Management Authorization (RMA) Yes Extension Yes
Scheduled Import/Export Functionality Yes Extension Yes
 

CMS FRONTEND

Captcha, Session validation, Encription keys Yes Yes Yes
WEB POS Extension Extension Extension
Multistock Extension Extension Yes
Mobile commerce Yes Yes Yes
Respinsive Layout By creating/buying a new theme Yes Yes
CUSTOMERS
CUSTOMERS – SHOPPER EXPERIENCE
Checkout steps qty 5+ steps, old-fashion 3 steps 3 steps
Order without register Yes Yes Yes
Automatically recognize existing users Extension Only Yes Yes
Shoppers can conveniently create an account with one click from the order Thank You page, enabling merchants to encourage customer registrations without interrupting the checkout process. Extension Yes Yes
Reward points Yes Extension Yes
Multiple wishlist Yes Extension Yes
 

TAXES

Fixed Product Tax Extension only Yes Yes
Tax Classes with country linking Yes Yes Yes
Price display configuration (with/without taxes) Yes Yes Yes
Tax by destination Yes Yes Yes
Tax by product class Yes Yes Yes
Value Added Tax Yes Yes Yes
Flexible Tax Classes, Rates, Rules Yes Yes Yes
VAT ID Validation Yes Yes Yes
Verify the list of EU Member Countries Yes Yes Yes
 

SEO

Automatically rewrite (301) if product or category URL changed Yes Yes Yes
Flexible rewrite table with managing tools Yes Yes Yes
Meta tags (description, keys, title) for CMS, category, products Yes Yes Yes
Schema.Org, Rich Snippets Extension Yes Yes
 

Product

Related products, cross-sells and upsells Yes Yes Yes
Automatically linked related/cross-sells/up-sells (rule-based on category, attribute set and so one) Yes Extension Yes
 

Marketing and promotions

Customer Segmentation, Targeted Promotions & Merchandising Yes Extensions Yes
Customer Attribute Management Extensions Extensions Yes
Visual Merchandiser Yes Extension Yes
Transaction Email with WYSIWYG interface Yes Yes Yes
Automated Email Marketing Reminder Yes No Yes
Gift Registry Yes Extension Yes
Gift Options Yes Extension Yes
Marketing rules for catalogue Yes Yes Yes
Coupons Yes Yes Yes
Catalog
Elastic (former ElasticSearch) for catalog and searching Extension Extension Yes
Category View and Purchase Permissions per Customer Group (Limited Catalog Access) No Extension Yes
Adding to cart by SKU Yes Extension Yes
INTEGRATION
oAuth Extension Only Yes Yes
API Yes Yes Yes
Paypal Yes Yes Yes
Authorize.Net Yes Yes Yes
DHL Yes Yes Yes
WorldPay Extension Extension Yes
SalesForce Extension Extension Extension
CyberSource Extension Yes
BrainTree Extension Yes Yes
Google Analytics, Google Tag Manager (GTM) Yes Yes Yes
Import and Export on CSV/XLS files Yes Yes Yes
Import product images fron network Yes Yes Yes
Product import history No Yes Yes
Using a CDN Yes Yes Yes
Product information from PIM (Akeneo, etc) Extension Extension Extension
Any Shipping service integration if no extension exists Cost subject to requirements Cost subject to requirements Cost subject to requirements

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