Pickett appoints Screen Pages

Pickett appoints Screen Pages

Leather goods and luxury accessories retailer Pickett London selects Screen Pages Ltd

Posted by Screen Pages on 18/07/17

Pickett London, luxury leather goods retailer, has appointed Screen Pages Ltd, the eCommerce retail specialist to support and manage its eCommerce website (www.pickett.co.uk).

Pickett London was launched in 1988 by Trevor Pickett, selling a range of luxury British handmade leather goods, including luggage, briefcases, handbags, purses and wallets, cufflink and jewellery boxes. The business has grown to three shops selling a vast range of handmade leather goods, quality woven scarves, pashminas, and semi-precious jewellery alongside a comprehensive bespoke and corporate service. The internet has evolved into a fast-growing, mature sales channel for luxury goods and accessories and Pickett is seeking to expand its online sales and customer service over the next few years.

Key goals for the new website include:

  • Promote and communicate Pickett and its luxury range of leather goods and accessories
  • Offer a best practice compelling online shopping experience
  • Improve customer service
  • Provide customers with a true Omni channel solution to allow them to shop where/when and however they want

“Our business was expanding rapidly on Magento, but we needed access to greater eCommerce and Magento experience backed by professional development and a structured project and support team. We could see that Screen Pages – as a professional certified Magento Solution Partner – could provide us this. We have been exceptionally pleased with the results so far with the site running smoothly, quickly and we can see positive results already. Screen Pages have understood our brand, culture, people and processes and we are really excited to be working together.”

- Trevor Pickett, Founder

“Pickett has a high profile brand in a strong niche market. We are delighted to be working with Pickett to building its business online.”

- Sarah Willcocks, Director

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Features list and comparison for Magento 1EE, Magento 2.1CE, Magento 2.1EE

Features list and comparison for Magento 1EE, Magento 2.1CE, Magento 2.1EE

Features list and comparison for Magento 1EE, Magento 2.1CE, Magento 2.1EE

Posted by Screen Pages on 27/06/17

Since Magento launched Magento 2.0 in November 2015, there has been a lot of confusion out there about the differences between Magento 1EE and Magento 2EE, and the benefits for merchants of migrating their sites across. The below table outlines the features in each platform and demonstrates where Magento have invested in 2EE to improve architecture, scalability, performance and site management, not to mention the feature enhancements on the front allowing merchants to provide a better user experience for their customers. We have also included a column showing the differences between Magento 2 Community Edition and Enteprise edition. For further information, please contact Screen Pages on 01932 359160 or email info@screenpages.com

 

 

Feature Magento 1 Enterprise Edition Magento 2.1 CE Magento 2.1 EE
ARCHITECTURE
Platform: Magento 1, PHP 5.6, Zend 1 Magento 2, PHP 7, Zend 2 Magento 2, PHP 7, Zend 2
Support till: 2018 approx 2025 approx 2025
Modular code base for making fine-grain customizations and easily adding or removing functionality to meet merchant needs Yes Yes Yes
Theming and layout framework to quickly create and maintain site variations for seasonal campaigns, new product lines, and market expansions Yes Yes Yes
Extensive and efficient APIs, including new ones for promotions and taxes, to connect and operate at scale with any third party solution Yes Yes Yes
Automated testing to improve code quality and speed up the QA process for a faster time to market Only External Built in Built in
Multisite, multi currency, multi language (on single platform) Yes Yes Yes
Completely different sites and stores on single platform Yes Yes Yes
HTTPS for checkout only, for admin panel, or for all site Yes Yes Yes
Magento Mobile Software Development Kit (SDK) n/a No Yes
SOLR search Yes Extension Elastic search
 

PERFORMANCE

Client-side optimizations, such as minimizing and bundling JavaScript, compressing images, and improving the use of browser caching for static contentContent that does not change frequently. See also dynamic content. to decrease page load times. yes yes yes
Server-side improvements, such as integrating Apache Varnish caching, enable faster performance out-of-the-box with minimal tuning. No yes yes
Full-Page Cache Yes Yes Yes
Deferred Stock Updates  No Extension Yes
Scalable Backend Product Management n/a n/a Yes
Order Archiving Extension Extension Yes
Standalone databases for key subsystems like order management, product management and checkout; combined with support for MySQL Cluster, enable Magento to scale to handle rapid growth. no yes yes
Comprehensive backend improvements enable larger teams to make product updates and process orders at the same time without diminished performance. no yes yes
CMS
 

CMS – ADMIN

The modern Magento Admin user interface is intuitive and easy for new team members to learn, and allows users to efficiently monitor business performance and manage daily tasks. Old Magento interface Yes Yes
The ability to effortlessly customize and save different Admin panel views saves time when managing products, analyzing customer data, and processing orders. Extension Yes Yes
Setting up products is faster with a new step-by-step product creation tool and improved product data import capabilities that are 4x faster than before. No (old Magento import and product creation) Yes Yes
Content Staging Workflow (ability to switch campaigns or change one campaign to another automatically) Extension Extension Yes
Version control for CMS No Extension Yes
Admin action log Yes Extension Yes
Backups Yes Yes Yes
Cron (scheduled tasks) Yes Yes Yes
LDAP, Single Side-On Extension Extension Extension
Adding a language Yes Yes Yes
Adding a currency with exchange rates with importing from third part source Yes Yes Yes
Widgets Yes Yes Yes
Simple LOGO change in Magento backend Extension Yes Yes
User Roles and Permission Schemas Yes Yes Yes
Advanced Permission Yes Extension Yes
Return Management Authorization (RMA) Yes Extension Yes
Scheduled Import/Export Functionality Yes Extension Yes
 

CMS FRONTEND

Captcha, Session validation, Encription keys Yes Yes Yes
WEB POS Extension Extension Extension
Multistock Extension Extension Yes
Mobile commerce Yes Yes Yes
Respinsive Layout By creating/buying a new theme Yes Yes
CUSTOMERS
CUSTOMERS – SHOPPER EXPERIENCE
Checkout steps qty 5+ steps, old-fashion 3 steps 3 steps
Order without register Yes Yes Yes
Automatically recognize existing users Extension Only Yes Yes
Shoppers can conveniently create an account with one click from the order Thank You page, enabling merchants to encourage customer registrations without interrupting the checkout process. Extension Yes Yes
Reward points Yes Extension Yes
Multiple wishlist Yes Extension Yes
 

TAXES

Fixed Product Tax Extension only Yes Yes
Tax Classes with country linking Yes Yes Yes
Price display configuration (with/without taxes) Yes Yes Yes
Tax by destination Yes Yes Yes
Tax by product class Yes Yes Yes
Value Added Tax Yes Yes Yes
Flexible Tax Classes, Rates, Rules Yes Yes Yes
VAT ID Validation Yes Yes Yes
Verify the list of EU Member Countries Yes Yes Yes
 

SEO

Automatically rewrite (301) if product or category URL changed Yes Yes Yes
Flexible rewrite table with managing tools Yes Yes Yes
Meta tags (description, keys, title) for CMS, category, products Yes Yes Yes
Schema.Org, Rich Snippets Extension Yes Yes
 

Product

Related products, cross-sells and upsells Yes Yes Yes
Automatically linked related/cross-sells/up-sells (rule-based on category, attribute set and so one) Yes Extension Yes
 

Marketing and promotions

Customer Segmentation, Targeted Promotions & Merchandising Yes Extensions Yes
Customer Attribute Management Extensions Extensions Yes
Visual Merchandiser Yes Extension Yes
Transaction Email with WYSIWYG interface Yes Yes Yes
Automated Email Marketing Reminder Yes No Yes
Gift Registry Yes Extension Yes
Gift Options Yes Extension Yes
Marketing rules for catalogue Yes Yes Yes
Coupons Yes Yes Yes
Catalog
Elastic (former ElasticSearch) for catalog and searching Extension Extension Yes
Category View and Purchase Permissions per Customer Group (Limited Catalog Access) No Extension Yes
Adding to cart by SKU Yes Extension Yes
INTEGRATION
oAuth Extension Only Yes Yes
API Yes Yes Yes
Paypal Yes Yes Yes
Authorize.Net Yes Yes Yes
DHL Yes Yes Yes
WorldPay Extension Extension Yes
SalesForce Extension Extension Extension
CyberSource Extension Yes
BrainTree Extension Yes Yes
Google Analytics, Google Tag Manager (GTM) Yes Yes Yes
Import and Export on CSV/XLS files Yes Yes Yes
Import product images fron network Yes Yes Yes
Product import history No Yes Yes
Using a CDN Yes Yes Yes
Product information from PIM (Akeneo, etc) Extension Extension Extension
Any Shipping service integration if no extension exists Cost subject to requirements Cost subject to requirements Cost subject to requirements
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Screen Pages 20th anniversary

Screen Pages 20th anniversary

Screen Pages 20th anniversary

Posted by Screen Pages on 24/05/17

Yes, it’s true. On the 30th of May, Screen Pages will have been in business for 20 years!

Here’s a quick overview of the things that have been keeping us busy:-

We have built 378 eCommerce websites

Accommodated in the region of 12,000 change requests for our clients

Worn our way through at least 100 office chairs

Introduced 18 Screen Pages babies to the world

Participated in 1040 fire drills

Trained in 3 different eCommerce platforms

Drank at least 200,000 cups of coffee/tea

Swapped £20k of artwork as payment for a website

Employed 148 members of staff

The good news is that we are still here, doing what we do best!
Many happy returns!

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Loake Shoes launch Magento 2 site

Loake Shoes launch Magento 2 site

Loake, the classic English shoemaker, recently launched a new responsive site on Magento 2.1. The site was designed and developed by Screen Pages, a leading Magento Enterprise Solution Partner based in the UK.

Loake has been making traditional English shoes since 1880. Today, five generations and more than 130 years later, Loake continues to design and produce fine, handmade shoes. The company exports to more than 50 countries and has become a favourite with discerning customers worldwide.

The new website’s capabilities include: 

  • Responsive Redesign on Magento 2.1
  • Improved checkout with Credit Card, Amazon & PayPal payment options
  • Two-factor authentication for security
  • GEO-IP location for customers outside the UK
  • Store locator
  • Migration of Magento 1 data to Magento 2
  • Rest of the World store with configurable e-commerce/account elements which can be enabled/disabled by Loake at the flick of a switch
  • Rich content managed block functionality for the home and other CMS pages including video, product, newsletter signup blocks
  • Comprehensively extended variant selection functionality to allow for backorder/out of stock handling
  • Product specific order confirmation email content
  • Integration with Prima ERP for stock, order & order status updates
  • Coming soon feature

Since Loake launched their Magento 2 responsive site on the 21st of December 2016, conversion rates on mobile have increased by 96.05%, and transactions have increased 81.82% compared to the same period last year. Overall, across all devices, conversion rates have increased by 44.60%.

The Project was completed in less than four and a half months.

“Loake wanted to build a long-term relationship with an ecommerce agency with a professional approach and a track record with premium brands such as ours. Screen Pages’ Management, Design and Technical Teams have been a pleasure to work with and we are very pleased with our new website.”

Andrew Loake, Managing Director at Loake

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This Works launches re-branded & upgraded website

This Works launches re-branded & upgraded website

This Works was created in 2003 by former Beauty Director of Vogue UK and International journalist, Kathy Phillips, as an antidote to modern life, its impact on skin and wellbeing. As both yoga teacher and beauty expert, Kathy understood the link between lifestyle and skin health, creating intelligent, targeted solutions that optimise skin performance 24 hours a day, based on the body clock.

Screen Pages has been managing This Works’ online shop since 2012. E-commerce revenues have more than doubled over that period.

The re-designed website’s main characteristics, developed in Magento, include:
  • A full responsive re-design and re-arrangement of the entire site catalogue & content structure whilst keeping the branding of the site consistent with the previous non-responsive site
  • Addition of subscription-based purchasing for products
  • Upgrade to the latest version of Magento
  • Creation of AJAX add to basket and category page loading functionality
  • Integration with a new back office system – Netsuite – concurrently with the re-design
  • Integration of Elastic search for categories, products and content pages
  • Addition of user generated social content tools within the site

 

“We have worked with Screen Pages since 2012 and earlier this year Screen Pages were tasked with delivering a significant set of upgrades to our Magento site. The chief rationale behind this project was to create the foundations on which we can continue to scale as a business. The Screen Pages team worked diligently to help us meet our very strict deadlines, whilst maintaining quality of delivery. We are encouraged by the early results of the upgrade”

– Joe Fletcher, E-commerce Director at This Works

 

“It’s been a great pleasure working with the team at This Works over the years and to watch its business thrive and expand.”

– Sarah Wilcocks, Screen Pages Director

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4 + 13 =

Christopher Ward launches re-branded & upgraded website

Christopher Ward launches re-branded & upgraded website

Leading British luxury watch designer & manufacturer Christopher Ward has recently updated its e-commerce website as part of a company-wide rebrand. The site runs on Magento and can be visited at https://www.christopherward.co.uk/.

Christopher Ward was founded in 2004 with the goal of bringing premium quality Swiss-made watches within the reach of as many people as possible, by selling direct to customers from its website.

Screen Pages has been managing Christopher Ward’s online shop since 2008. E-commerce revenues have grown steadily over that period by over 35% per annum. The website is integrated with MNP’s Order Active mail order fulfilment system.

The recently re-designed website’s main characteristics, developed in Magento, include:

  • A fully fluid and response design for small screen mobile phones up to widescreen desktop monitors
  • Dramatically improved customer journey & experience, reinforced with superb photography
  • Significant and very complex changes to the product setup allowing full business wide stock and pricing control
  • Improved search functionality allowing categories and products to be returned in a search drop-down
  • Implementation of Google Tag Manager
  • A set of content widgets that allow complex content/design elements to be controlled and embedded across the site by Christopher Ward
  • Complete overhaul of checkout flow with registration on the “thank you” page
  • Implementation of a shortlist/wishlist function
  • Changes to the shipping options to differentiate between personalised and non-personalised products

Christopher Ward, co-founder of the company, said: “We have worked with Screen Pages since 2008 and its staff has always provided insightful, helpful and reliable service and advice. As our business has grown and developed, we have always found that Screen Pages has been able to advise and support our activities.”

Roger Willcocks, director of Screen Pages, said: “It’s been a great pleasure working with Chris, Mike & Pete over the years and to watch its business thrive and expand.”

 

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