BBC Children in Need has launched its own online shopping site as it looks to make it easier for people to donate to the charity and build on its record-breaking fundraising last year. The new online shop (at http://www.bbcchildreninneedshop.co.uk) has been designed and developed by Screen Pages, the e-commerce agency, using Magento Enterprise.
The e-commerce push will see BBC Children in Need sell both classic merchandise, such as Pudsey Bears and ears for fundraising events, alongside products such as backpacks and lunch boxes, as well as accessories and gifts.
All the profits from anything purchased through the site will go straight to the charity.
The new website’s capabilities (developed in Magento Enterprise) include a clean, simple design, easy-to-use menus and filtered navigation, integration with BBC Children in Need’s eBay store and warehouse. Payment is via Paypal with an optional extra donation at the basket.