|Oct 29, 2004|
Tweet Catalog Age summarises recent research from Abacus Annual Catalog Industry Trend Report, showing that: “The trend toward Web purchases is an ever-increasing one: In 2003, 32% were conducted online, compared with 28% percent in 2002.” The Internet now represents 32% of catalogue sales in the USA. Our experience in the UK is that the [Read more]
|Oct 20, 2004|
Tweet New research from Jupiter (commissioned by Ominture and covered by Internet Retailer shows that the average number of pages viewed on a site per visitor per month was fewer than 20. It obviously pays to understand which pages peform well & make them work harder for you.
|Oct 18, 2004|
Tweet Over 90% of merchants surveyed rank customer acquisition, converting browsers to buyers and customer retention, says a new report from Exmplar and the Etailing Group in the USA, reports Yahoo!
|Oct 08, 2004|
Tweet Internet Retailer covers research launched at shop.org which lists the top ten things women want online. “Understanding what women want from a shopping experience is important, because while they make up 51% of the population, women account for 83% of retail spending. They are responsible for 60% of online spending. Making their shopping simpler [Read more]
|Oct 07, 2004|
Tweet Axcess News reports that “online product research conducted by consumers the past year was responsible for driving $180.7 billion in offline spending, compared to $106.5 billion in direct online consumer spending.” It is true that while the web accounts for (on average) 10-20% of a mail order company’s sales, it can account for 50% [Read more]