|Oct 30, 2008|
Tweet Paying Google for clicks on your own brand name is always a painful process when you’re already sitting at the top of the free “organic” search results.
|Oct 28, 2008|
Tweet Useful & sensible summary of the keys to success for SEO, which we endorse: 1. Create relevant, keyword-rich product and category names, titles and descriptions. 2. Add relevant, keyword-rich content to the site. 3. Populate SEO-relevant attribute fields in your product catalog. 4. Ensure proper redirects from legacy URLs. 5. Configure 404 error pages. [Read more]
|Oct 26, 2008|
Tweet I was encouraged and shocked to see that retailers should be turning their planning towards Christmas already and the hints & tips were starting to fly in already. This year, Christmas begins a little earlier than usual on October 13th.
|Oct 24, 2008|
Tweet The words and pictures on your site are your main chance to actively sell something to your potential customers — and you only have a couple of seconds to do it.
|Oct 16, 2008|
Tweet A MUST read article about minimizing checkout dropout and basket abandonment. According to recent studies by DoubleClick, currently around 57% of all shopping cart sessions are abandoned.