CASE STUDY

Carlton Sales

Carlton Services is the premier supplier and service provider for refrigeration, air conditioning, catering equipment and ventilation systems.
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Carlton Services, the premier supplier and service provider for refrigeration, air conditioning, catering equipment and ventilation systems, has appointed Screen Pages to support, manage and further develop its two websites. 

The sites can be visited at carltonservices.co.uk and carltonsales.co.uk
Established in 1978, Carlton Services has been providing exceptional service to small companies and big brands alike. Based in the South West, their wide array of services includes the supply, installation, maintenance and repair work for the NHS, MOD, National and Local Government Offices, as well as several popular restaurants, hotels and supermarkets.
Sarah Willcocks, CEO and Owner of Screen Pages said, “Carlton Services is a great example of a successful owner-managed business that has grown over the years, developed with a clear focus and sound execution. 

We are pleased to be working with Carlton’s management to provide the right level of advice, technical resource and management to support its ambitions.”
Since the Carlton Sales site launched with Screen Pages at the end of November 2018, the conversion rate has increased by 22.67% and conversions on visits using site search have gone from 2.92% to 3.67%
Key goals for the new website included:
Secure the Magento installation by upgrading to the latest version
Adding two-factor authentication
Addressing a number of usability issues and bugs across the site
Upgrade to the latest version of Magento.
Redesigning the site with a mobile-first approach for improved UX
Optimising the search
“Our business was expanding rapidly on Magento, but we needed access to greater e-commerce and Magento experience backed by professional development and a structured project management and support team. We could see that Screen Pages – as a Professional Magento Solution Partner with a track record in B2B – could provide us with this. We have been exceptionally pleased with the results so far: the sites are running smoothly, quickly and we can see positive results already.”
- Adam Carlton, Director of Carlton Services
Filterable options and easy to navigate product attributes.
Customisable products with easy to use swatches.
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3 The Courtyard, Wisley, 
Surrey, GU23 6QL
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