For over 40 years, Donald Russell have been the trusted choice of some of the very best restaurants and hotels around the world.
Donald Russell deliver right to the door of your home, neighbour or work address.
Customers can choose a safe place to leave it if they are not in. Orders are also packed with plenty of ice to stay perfectly frozen on even the hottest day.
Screen Pages were tasked with maintaining these exacting standards.
The site had to be exceptionally user friendly, whilst being customisable for the requirements of both Donald Russell and their customers.
The result is something we are especially proud of, and delighted to maintain our long standing relationship.
“We have been working with Screen Pages since 2006 and the performance of our online channel has steadily improved. Screen Pages has always provided a knowledgeable, reliable and professional service. Now, presented with rapid evolution in online marketing and technology, we are keen to exploit the new opportunities by a better e-commerce platform such as Magento.”
- Gary McDonald, Head of Marketing at Donald Russell
Responsive Web Design
Responsive web design (RWD, also referred to as responsive design) was a key focus for Donald Russell.
Screen Pages had to ensure an optimal viewing experience across a wide range of devices (from large high-resolution desktop computer monitors, to mobile phones).
Combined with Donald Russell's crusade for perfection and detail, the user experience (UX) became our obsession.
The objective was to ensure the user eCommerce journey was as streamlined and efficient as possible, whilst maintaining high regard for Donald Russell's craft.
Filterable options and easy to navigate product attributes.