John Loake opened the first Loake factory with his brothers, Thomas and William, back in 1880. Today, five generations and more than 130 years later, the Loake association with the finest handmade shoes lives on.
Screen Pages was charged with ensuring the tradition thrives moving into the digital age. Loake are immensely proud of the commitment of their forefathers and the tradition they worked so hard to establish. This message was essential for an online presence.
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Screen Pages and Loake have created a website that is both seamless and rich in history and variety.
“We appointed Screen Pages with a clear set of priorities and budget, believing that its workmanship and professional approach would reflect our own standards and working practices. We have been very pleased with the results gained so far. We are also engaging with Screen Pages to identify and implement further gains we can make to improve the quality of our online offering and make it easier and more convenient for our customers who wish to shop online.”
- Andrew Loake, Managing Director at Loake
Responsive Web Design
Responsive web design (RWD, also referred to as responsive design) was a key focus for Loake. Screen Pages had to ensure an optimal viewing experience across a wide range of devices (from large, high-resolution desktop computer monitors to mobile phones).
Combined with Loake’s crusade for perfection, the user experience (UX) became our obsession.
The objective was to ensure the user eCommerce journey was as streamlined and efficient as possible, whilst maintaining high regard for Loake’s premium products through superior craftsmanship.
Filterable options and easy to navigate product attributes.