We are extremely pleased to see that our client Atterley Road has been featured on the Magento website as a customer success story.

Here are some of the highlights:

"Atterley Road recreates the experience of British high street shopping online, blending a unique, hand-picked selection of boutique labels and favorite brands from independent designers. Soon after debuting, Atterley Road was voted 5th in Vogue’s list of Top 100 Online Stores, rated 7th best fashion website by The Times, and praised as “the way forward” by The Daily Telegraph.

Atterley Road chose Screen Pages, a Magento Solution Partner, to help it deliver a fully customizable, functionally rich online store. Deployed on Magento Enterprise Edition, the new site featured:

• A clean, simple design showcasing elegant product photography and inspirational lifestyle content (such as magazine clips, editor’s picks, and a lookbook)
• Attractive navigation options and multiple product filters (brand, price, color, size, etc.); rich zoom and catwalk video; a rewards program and gift vouchers; onsite, targeted merchandising; and strong social marketing features
• Design and functional customization options, as well as sophisticated integration with JDA’s Red Prairie ERP system for efficient fulfillment"

Atterleyroad.com launched on time and on budget, and received positive reviews for its concept, design, and execution (including being voted 5th in Vogue’s Top 100 Online Stores). Highlights of this early success include:

• 10,000 site visits/day
• 8-fold improvements in conversion
• Projected annual sales growth of 400%"