Historic Royal Palaces (HRP) has been working with Screen Pages since 2010. After nearly a decade of working together, during which time Screen Pages designed and built a number of sites for HRP, they appointed Screen Pages to deliver a new, mobile-friendly website on Magento 2. The site launched in July 2019.
Historic Royal Palaces is the independent charity that cares for the Tower of London, Hampton Court Palace, the Banqueting House, Kensington Palace, Kew Palace and Hillsborough Castle and Gardens. Their aim is to help everyone explore the story of how monarchs and people have shaped society in some of the greatest palaces ever built.
The site can be visited at www.historicroyalpalaces.com
The primary goal on this build was to move away from Magento version 1, which Adobe announced would no longer be supported beyond June 2020. In addition, moving to Magento 2 would allow the charity to benefit from the additional eCommerce features available in the current platform such as:-
Improved navigation and search with Klevu
A new and improved checkout with multiple payment options including PayPal in context checkout which streamlines the purchasing process for mobile users Integration with a new back office system (ITIM)
“Screen Pages’ Management and Technical Teams have been a pleasure to work with and we are looking forward to the exciting opportunities offered by our new Magento 2 website.”
Gina George, Retail and Catering Director at Historic Royal Palaces
Sarah Willcocks, CEO and Owner of Screen Pages said, ” We are delighted and proud to be working with Historic Royal Palaces and look forward to working in partnership with them to improve and grow their online business.”
Magento is the easiest and smoothest implementation for any modern cloud commerce platform. It uses an open-source ecosystem. Flexible for B2C, B2B, and hybrid solutions, Magento extends beyond the shopping cart.
Responsive Web Design
In eCommerce, Mobile first is the approach.
Responsive web design (RWD, also referred as responsive design) was a key focus for HRP. Screen Pages had to ensure an optimal viewing experience across a wide range of devices (from large, high-resolution desktop computer monitors to mobile phones).
Combined with HRP's B2C functionality, ease-of-use became our target. The objective was to ensure the user eCommerce journey was as streamlined and efficient as possible, whilst maintaining a simple, functional shopping experience.