Magento recently sponsored a webinar entitled “10 Ways to Boost the B2B Shopping Experience”. According to Forrester, B2B commerce is more than double the size of U.S. online retailing and will total $780 billion this year.

With over half of B2B buyers making purchases online in the next two years, B2B merchants need to be ready if they expect to drive more business online, reduce costs, and increase customer spending. To do that, B2B sellers need to focus on three primary areas: personalizing shopping experiences, providing convenient self-service features, and improving customer service.

Read the digest here:

You can download the slides here:

Or listen to the whole webinar below:

10 Ways to Boost the B2B Shopping Experience-sponsored by Magento on Vimeo.

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