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15/12/2004

RESEARCH

Ecommerce websites benefit from "zoom"

Implementing zoom on an e-commerce website can increase sales by 90% and reduce returns by 10%, according to Delightful Deliveries.

Image production costs can be reduced by 50% by allowing the customer to manipulate a single high-quality image.

For examplees of zoom-enabled e-commerce websites by Screen Pages, see Isabella Oliver and White Stuff.

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